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April 2019

Done correctly, Twitter will: drive strong leads to your sales teams generate strong bankable leads reach B2B decision-makers at every part of the buying cycle build credibility for your company and you (if your name is on the account) give you greater influence over the...

In 2018, Google asked a major international polling company to find out how people reacted to adverts on YouTube in comparison to the adverts they saw on television. The difference was stark with YouTube adverts receiving an impressive level of 83% of viewer attention as...

Does cold calling work anymore? Yes. Does cold email (GDPR-compliant) work anymore? Yes. Does walking around trading estates knocking on doors to get an on-the-fly 15 minute appointment with a decision-maker work anymore? Probably not, and I’m not really sure that it ever did. Let us here at...