Social Media in Oil & Energy 2020 is the premier intelligence event for Oil, Energy and Utility professionals looking to harness the power of social media to establish successful social media foundations, develop compelling narratives and engage key stakeholders on social media.
At Social Media in Oil and Energy you will gain access to over 10 social media seminars in one day which will give you unprecedented intelligence for your social strategy in the year ahead.
If you are in the Marketing, Communications or Social sphere or simply want to find out how you can deploy social media as an energy professional then look no further than Social Media in Oil & Energy 2020.
How can guerrilla marketing tactics be used in conjunction with social media to create narratives that benefit the energy and utility brand? What can you do to challenge perceptions whilst remaining on brand and protection of the reputation?
Learn what technology social media teams can deploy to protect their brand in the case of emergencies. Understand the process of crisis management and learn how to deal with it on each major social platform.
How you can use LinkedIn and other demand generation tools to engage with senior decision-makers on social media. Understand how to deploy a social selling framework within your organization
Learn how to set the right foundations for social, what tools and technology should you be using to get the most out of your organizational media presence. How can you set relevant HR, Communications and Marketing objectives?
How can you balance local social media stories with international communications on social media?
How can social media teams work with legal and compliance professionals to make an effective social media policy
Greg is an experienced Managing Director with more than 40 years in the oil and gas industry. Now working to help companies within the industry to develop, from strategy and investment to decision making and management systems, he co-founded advisory firm, PetroMall, in 2012.
Having started as an engineer at BP, his career has encompassed all levels and areas of the oil and gas industry from the ground up to corporate level. That has included leadership roles in environmental policy, customer relations, health and safety and investor relations.
Our line up so far:
The Oil & Gas Year (TOGY) delivers annual reports on key oil and gas markets worldwide. Our books are widely used by energy investors to learn about actors, projects and opportunities. Our unrivalled reach into the boardroom can help your organisation enter fresh markets and find new partners.