Sarah Baier

Head Global Digital Marketing - UBS

Sarah holds a dual master degree in International Business & Strategy/ International Marketing from INSEEC Paris/ Munich Business School.


She started her professional career in FMCG industry before changing from IT into Asset Management. Through her diverse job positions, she could gain a good overview about different industries, whereas at the end, she specialized herself in the niche of asset management.


After three years of working for Aberdeen Asset Management as a country marketing manager, she joined UBS in 2016 as digital marketing specialist before taking over the team, being able to fill the role as Head Global Digital Marketing.