Free 90-minute workshopLondonB2B firms of 20 to 200
Leading companies are hiring a new role — the GTM Engineer — and most haven't defined it yet. In 90 minutes we'll teach you what a GTM Engineer actually does and how to become one: vibe-coding your site and landing pages, running your first AEO project, setting up Clay research agents and signal monitoring, and building an agentic outbound system.
Next London workshop is filling now — places allocated on review, not first come.
8
layers in the stack
90
minutes, then drinks
£11M+
pipeline influenced
10 yrs
selling to enterprise
Trusted by teams at
ZSWe don't run campaigns for you. We install the system that finds, warms and closes buyers — then train your team to run it.
Build every asset
Websites, landing pages, decks and campaign collateral — prompted and shipped in an afternoon. Better, quicker, cheaper than the agency.
Inbound
Get named, not ranked. Your buyers ask an AI and get three firms — be one of them.
Your voice, scaled
One long-form shoot becomes 30+ assets. Publish like a team of twelve, in one voice, on every channel.
Live signals
Agents track intent, hiring and tech-install signals daily. Reach the 3% who are actually in market this week.
The Agentic Loop
Eight layers, one system
Each layer feeds the next — installed, measured and handed over
Agentic reach
Personal at volume — every message informed by real research, not a merge field.
System of record
Every signal, message and reply lands in one place your reps trust — synced, deduped and attributable.
The brain
Every prompt, playbook and process in one place, so the system runs on knowledge rather than people.
Human close
The part AI can't do — drive leads into in-person experiences that build trust and close deals.
The Agentic Loop
Eight layers, one system
Build every asset
Websites, landing pages, decks and campaign collateral — prompted and shipped in an afternoon. Better, quicker, cheaper than the agency.
Inbound
Get named, not ranked. Your buyers ask an AI and get three firms — be one of them.
Your voice, scaled
One long-form shoot becomes 30+ assets. Publish like a team of twelve, in one voice, on every channel.
Live signals
Agents track intent, hiring and tech-install signals daily. Reach the 3% who are actually in market this week.
Agentic reach
Personal at volume — every message informed by real research, not a merge field.
System of record
Every signal, message and reply lands in one place your reps trust — synced, deduped and attributable.
The brain
Every prompt, playbook and process in one place, so the system runs on knowledge rather than people.
Human close
The part AI can't do — drive leads into in-person experiences that build trust and close deals.
Most firms have two or three of these. Almost nobody has them talking to each other.
One system. Eight layers. Each one feeding the next.
The problem
Someone had a look at Clay and gave up. A landing page got vibe-coded halfway and abandoned. AEO you've read about but never measured. Nothing is connected, nothing is measured, and the tools haven't moved a single number in your pipeline.
That isn't a failure of the people. Leading companies have solved it by hiring a new role — the GTM Engineer — but most haven't defined the role, the stack, or what the job actually is. This workshop defines all three.
The proof is that we are using it on you right now.
We walk the walk
This is not a case study slide. This is the demand generation engine you are being handed, running on our own business, filling our own room. Watch it happen.
100+
decision makers in the room
1 system
the one we install for you
0
paid ads to fill it
What gets installed
Built for a 20 to 200 person B2B firm where one person can say yes.
Your buyers in one place with a reason to be there.
Venue sourced and negotiated, list built, landing page live, invitations out, event delivered, closing presentation written.
Most firms overpay for a bad room because nobody ever showed them how venue booking actually works. We do that part for you.
This is the receipt for everything else.
The part that puts people in seats.
LinkedIn automation and outbound that we run on our own business every week, enriched target lists, an AI-first CRM, video and content produced at a pace your current agency cannot match, paid on top once the rest is earning.
It runs whether or not you feel like selling that week.
And fix the site that lost you.
Your customers have stopped Googling. We audit how you surface in AI answers, then rebuild the site to fix what we find.
Days, not a quarter. At a fraction of what an agency quotes for the same work, because we build the way the tools now allow rather than the way agencies still bill.
What lives with three people becomes something the business owns.
Claude installed across the team, calls recorded, knowledge captured out of people's heads, proposals and presentations templated, all of it searchable.
The exact approach two people used to win the logos above.
Documented and handed over, not performed at you.
The venue
What buyers say
Social Tree filled a room with exactly the buyers we wanted to meet. We closed our largest deal of the year from that one afternoon.
Head of Growth
Enterprise fintech
They handed us a system our team actually uses. Two months in and the pipeline engine runs without us chasing it.
Commercial Director
B2B SaaS
The AI visibility audit alone paid for itself. We went from invisible in AI answers to being cited by name.
Founder
Specialist consultancy
Pricing
£1,500 to £3,000
Where you stand in AI answers today, what to change, and the changes made. Start here if you want to test us cheaply.
From £6,000
All five parts, 90 days, ending with your event. If we do not fill the room with qualified attendees you can sell to, the fee comes back.
From £4,500/qtr
One event per quarter plus the system maintained as the tools change. Same format each time, run by us.
The workshop is free. Nothing is quoted until you have seen the whole system.
The workshop
We show you exactly what we run, with the tools named. We audit a volunteer's company live, so you can see what AI currently says about a real business in real time. There is a demo in the room you will not have seen before, and it is there to make the point stick rather than to sell you anything.
Then we tell you what it costs and you decide.
Come if you own or run a B2B firm of 20 to 200 people and you can approve £10,000 without going to a committee. IT support, professional services, niche SaaS and specialist consultancies get the most from it.
Straight answers
The last twenty minutes are. The first hundred are the system, in full, with the tools named. People have taken the slides and built it themselves. That is a fair outcome.
Good. This is the layer underneath them, and it usually makes their work cheaper to produce.
50–500 people is the sweet spot — big enough to have a pipeline to fill, lean enough that nothing gets stuck in committee.
Tools do not stick because nobody built the system around them. We install the system first, then the tools have a job to do. That is the difference.
The companies we work with
Verified Claude Technology PartnerWe build and install on Anthropic's Claude models.
We are a small firm that sells to very large ones. Ten years of it, never with more people than you have.
Ending with a room full of your buyers. Book the free two-hour workshop and we will see you in London.
No cost, no obligation. Fifteen seats per room, 50–500-person companies.